Founders set the rules.
Everyone knows the deal.

Four different rights. No hidden conversion.

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The 10% platform / 10% founder / 80% shared rewards formula is a payment policy, not a cap table. A promoter can earn rewards without shares. A developer can separately negotiate an equity grant. An investor can hold shares without earning contribution points. Shares do not automatically entitle their holder to the founder’s contractual reward stream.

For an Australian company, issued shares require the appropriate member register and certificates; shareholder rights depend on the applicable rules and documents. A platform record can mirror evidence, but does not replace those requirements. See ASIC’s register requirements and shareholder rights.

Before accepting code, identify who owns or licenses the app’s assets and obtain the required contributor agreements. In Australia, contractor-created IP generally belongs to the contractor unless the contract provides otherwise. See IP Australia’s ownership guidance. Participation points alone do not transfer IP.

Every app starts with a founder-authored charter.

The founder chooses the business rules before people commit work, referrals, or money. Participants see a plain-language summary and the complete terms, and accept the exact version. An invite or a merged commit alone is not acceptance of financial terms.

1. Identity and assets: name the founders, legal operator, jurisdiction, app assets, licenses, and authoritative ownership register.
2. Money: define approved costs, subsidy budget, pricing, reward shares, scoring, attribution windows, settlement timing, reversals, and who may approve expenditure.
3. Ownership: identify any available grants, share classes, voting rights, vesting, dilution, transfer restrictions and sale proceeds. Say explicitly when a role carries no equity.
4. Authority: name decision makers and reviewers, voting weights, quorum, thresholds, conflicts rules, reserved decisions and the approval deadline.
5. Changes and exit: define notice, acceptance, resignation, inactivity, founder succession, deadlock, closure, buyouts and treatment of already-earned rights.
6. Evidence and disputes: specify what the platform verifies, the independent dispute process, applicable law, appeal route and records participants can export.

The platform offers templates and validates that a charter is complete and technically enforceable. Founder choice operates within law, existing contracts, platform service terms and protected participant rights. The 10/10/80 example is a proposed template; alternative app rules must be published and accepted, and cannot override platform fees or service terms by declaration.

Founders set the initial rules; they do not gain unlimited power to rewrite the deal. Amendments follow the procedure participants accepted. New work may use a new version after the required notice and acceptance; accrued payments and vested rights are not confiscated by a policy edit. A previously agreed vesting or dilution mechanism can operate according to its terms. Declining new optional terms must not erase earlier entitlements.

Who decides what?

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Investors receive only the information, voting, veto, board or other rights in their agreements. Financing the app does not automatically make an investor its operator. Where the platform invests, its investor role is disclosed and separated from enforcement; it must not decide a dispute about its own financial interest.

Can investors buy people out? Yes—when the rights allow it.

A willing owner may sell transferable shares under the applicable agreements and approvals. A person with only reward points has no shares to sell. A separately assignable future reward entitlement may be purchased if its terms permit it, but historical contribution records and referral identities are not rewritten or traded as credits.

A buyout offer must identify the exact asset or entitlement, seller, buyer, price, payment source, effective date, vesting status, treatment of accrued rewards, remaining duration, consent requirements, and any rights that do not transfer. Buying shares does not automatically buy a developer’s future labor, a promoter’s personal attribution, app admin access, or the founder’s separate reward allocation.

No automatic forced buyouts. The proposed default is a voluntary sale. Any compulsory-sale or repurchase mechanism requires a valid pre-agreed legal basis, disclosed triggers and approvals; founders cannot introduce one retroactively to remove a participant. Co-sale rights, first-refusal rights and valuation methods must be specified where applicable. A documented fair process is more reliable than asking the platform to invent a price.

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A is a buyout: at an illustrative $0.20/share, the investor pays $20,000 to the founder. The company receives $0 and its share count stays unchanged. B is new funding: at the same illustrative price, the company receives $50,000; total shares become 1,250,000 and existing holders dilute proportionally. These are alternative scenarios, not sequential steps, valuations, or promised allocations. The developer and promoter equity in this example would require separate completed grants; it does not come from the reward formula.

For either transaction, contributors’ accrued rewards and the accepted 10/10/80 reward policy remain unchanged unless the relevant rights are separately and validly amended. Company equity can participate in lawful dividends or sale proceeds under its terms; the same cash cannot be paid twice as rewards and dividends.

Funding without buying shares

A grant has no repayment or ownership right unless expressly agreed otherwise. A loan states its borrower, interest, maturity and repayment priority. An advance against rewards names the consenting recipient, percentage, duration and repayment ceiling. For example, an agreed advance against 50% of the founder’s future reward stream would come only from that founder’s 10% allocation—not from the platform’s 10% or contributors’ 80%. Its enforceability and treatment require appropriate documents.

Investor principal is financing, not newly incurred hosting cost. Do not add repayment to user costs or reduce other people’s rewards without a separately disclosed, valid agreement. Identify who bears losses if revenue never arrives; funding and ownership do not guarantee liquidity or returns.

The platform enforces mechanisms. It does not invent the deal.

1. Publish: validate a complete founder charter and show the rights attached to every offered role.
2. Accept: record participant identity, version, timestamp and explicit consent before covered activity starts.
3. Measure: preserve cost evidence, accepted contributions and verified referrals, with unique event IDs.
4. Authorize: check the actor, required approvals, conflicts and effective date before a protected change.
5. Settle: reconcile collected funds, apply the accepted policy, and produce explainable statements.
6. Resolve: retain disputed evidence and implement the outcome of the agreed process. If facts or terms are ambiguous, pause the affected action rather than invent an entitlement.

The platform can correct an arithmetic or technical error under published correction rules. It does not decide subjective business merit, force an investor’s price, or silently replace the founder’s charter. Legal ownership and contractual disputes may require an external forum; technical enforcement cannot override a court order or governing law.

Fundraising and share transfers can trigger financial-services requirements. For example, Australian crowd-sourced funding intermediaries require an AFS licence. This proposal does not claim ProAppStore has that authorization or provides custody, escrow, a share exchange or an investment marketplace. Any such capability needs a separately approved implementation and appropriate legal arrangements. See ASIC Moneysmart’s explanation.

A founder charter example for Dating.

Draft example only. No participant is bound by reading this page. The founder must identify the actual operator, jurisdiction, named reviewers and dispute forum before activation. A missing required field blocks activation; the platform must not guess a default owner or decision maker.

Economics

Use the published 10/10/80 reward model. One intentional active UTC day earns one benefit unit. Costs and allocations are reported monthly. No role has automatic equity.

Sponsorship

Illustrative $100/month platform-funded grant, subject to an actual funding commitment. No repayment or ownership arises from that grant. Review runway monthly and seek funding before less than six months remain.

Operational authority

The named founder approves the roadmap and spending within the funded budget. New borrowing, ownership grants, asset sales and rule changes require the charter’s recorded approvals and any legally required consent.

Contributor acceptance

Publish work scope and points before work starts. A named unconflicted reviewer approves evidence. Apply the published code and referral scoring policy; no buying historical points.

Equity and vesting

No equity is offered by this example. A future grant must specify issuer, number and class of shares or options, vesting schedule, milestones, departure treatment, dilution and documents. It never converts points automatically.

Exit and succession

Departure ends new role activity, not already-earned payments or vested ownership. Existing work points expire only under the previously accepted window. Qualified historical referrals follow their accepted term. Transfer of operational authority requires a recorded successor and required approvals.

Amendments

Publish a change summary and at least 30 days’ notice for elective policy changes. Obtain affected participants’ acceptance for new optional terms; protect earlier entitlements. Urgent legal or security action follows platform terms and law, with an explanation.

Disputes and closure

Allow 30 days to challenge a statement; use the named independent process. Founder/platform investors recuse from their own disputes. On closure, stop new commitments, provide exports subject to privacy and law, reconcile accrued claims, and follow the applicable creditor and shareholder priorities.

What each person must see before joining: developers see reward scope, IP terms and any separate equity grant; promoters see attribution, expiry and permitted outreach; investors see the issuer, cap table, use of funds, rights, dilution and exit restrictions; founders see their obligations and reserved decisions; users see pricing, consent, caps and sponsorship conditions.